Ahh its time for Fun With NASCAR ads. I love NASCAR themed ads- whether they are advertising the sport or a particular sponsor nothing will make me pay more attention to an advertisement on television than to see a NASCAR tie in somewhere, somehow.
Case in point: A tire ad. How many ways can there be to sell tires right? Pretty much show tires performing under adverse yet every day conditions- like in rain, in snow, and the like. You don’t really think too much about the science that goes into tires. Well this Goodyear ad does- by tying in the physics of racing with NASCAR. And in it it just so happens that driver Kevin Harvick destroys teammate (and team owner) Tony Stewart’s trophy case in the name of illustrating tire science: (more…)